by creativejam | Sep 26, 2018 | Uncategorized
So, you’ve got your business plan sorted, your marketing is all organised and you’re set aren’t you? Well maybe not. If you haven’t got a PR strategy in place you’re really missing a trick when it comes to your marketing mix. Public relations should be an integral...
by creativejam | Sep 26, 2018 | Uncategorized
We recently had a few conversations with people outside the PR industry which highlighted some interesting perceptions about PR. For some reason, people seem to think that PRs spend all day just talking to their contacts and telling them what to publish. If only it...
by creativejam | Sep 26, 2018 | Uncategorized
We had a meeting with a long standing client just recently who told us ‘It’s been so useful working with you. I didn’t understand how PR worked but now I understand how it works in harmony with other marketing activities to have an impact on sales’. His comment was...
